MS150 eMail Mktg Campign

Design / Copywriting / HTML

Every year I try to ride the the MS150 Best Damn Bike Ride. It's 150 miles across AZ to raise money for research and assistance for people suffering from Multiple Sclerosis. ​I've found, sending fun, interesting, (read) annoying eMails is a great tactic to elicit donations.

Each of the HTML eMail headers was sent with attached donation information and team status.